In view of the current situation, the sales profit model of door and window enterprises includes direct marketing and franchise. However, most enterprises believe that the establishment of Direct stores nationwide consumes a lot of costs, so investment promotion has become the main means for enterprises to further expand the market.
In this fierce competition of furniture decoration market, investment has evolved into another way for enterprises to survive, especially for small and medium-sized enterprises. If the investment is well done, enterprises can continue to survive and develop, otherwise, it will directly affect the survival of enterprises. In fact, March and April of every year is the business season for door and window enterprises. All the major enterprises try their best to attract the attention of dealers from different aspects. Time is no exception for the time of joining in.
Brand investment promotion
Enterprises want to use the investment to improve their brand awareness, which is around the relationship between enterprises and operators. Specifically speaking, it refers to the promotion and release of their own brand to a certain range, so as to recruit more suitable operators and seek common development.
Brand investment is particularly important for door and window enterprises, not only related to their own benefits, but also related to the brand growth and future development. Although today's door and window industry has a good development trend, there are countless brands and increasingly fierce competition. Therefore, it is more and more difficult and pressure for enterprises to attract investment. In addition, enterprises can also choose exhibition investment, Internet investment and other effective ways to win the cooperation with operators.
There is no fixed mode for investment promotion. Only those suitable for the enterprise itself are the best. It is one of the effective strategies to win the trust of dealers to rely on their own brand to form a huge influence in the market.
Love time doors and windows do not want to lag behind, keep pace with the times, we through the exhibition, wechat public account, official website and other ways, plus rich European style luxury doors and windows and sunshine room products, will certainly bring consumers and dealers more superior choice.