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From the "ice bucket challenge" to see whether the aluminum door and window industry can promote positive energy
Editor: liefan, January 5, 2020 17:00:06

What are the hottest events in summer 2019? Yes, the iceberg challenge. The relay game of raising funds for ALS through pouring ice water, shooting video and uploading it to social network has won the positive response of many political celebrities, science and technology leaders, sports stars and netizens at home and abroad. As far as China is concerned, China's "porcelain doll" rare disease care center received nearly 1.4 million yuan in three days. With the continuous spread of the iceberg challenge, "show", "marketing" and other negative words unrelated to charity have emerged, but it has no impact on this seemingly "self abuse" charity activity, after all, they really "donate".

 From the "ice bucket challenge" to see whether the aluminum door and window industry can promote positive energy

From the "ice bucket challenge" to see whether the aluminum door and window industry can promote positive energy

However, how about the aluminum alloy doors and windows industry in 2019? Many rights and interests activities of "boycotting counterfeits" and "boycotting counterfeits" have failed to stir up a storm of participation like an ice bucket challenge in the industry, and the results are even less satisfactory. However, the ability to imitate plagiarism in the aluminum alloy doors and windows industry has been improved a lot.

Why is "ice bucket challenge" so popular?

Part of the reason lies in the fact that it emphasizes the autonomy and selectivity of participants. Participants can take it as a game and do charity while "playing" the game, but it is not compulsory. This is the charity behavior that people are most willing to accept. With this speed of transmission, ALS has also gained the general attention of the society.

Through this relay activity, we can see that there is a positive energy initiated by the activity, and it is in the form of autonomy and non coercion. And whether the aluminum alloy door and window enterprises should "relay" and let the "anti-counterfeiting" rights protection behavior condense? Can the aluminum alloy door and window industry also hang up a wave of advocating positive energy?

China aluminum alloy doors and windows network believes that: aluminum alloy doors and windows industry rights protection behavior is also independent choice behavior, whether for aluminum alloy doors and windows brand enterprises and aluminum alloy doors and windows industry, the emergence of fake goods is actually unfavorable to their own development. It is good to formulate management measures such as fake goods infringement, establish rights protection organization team, and take rights protection as a major task Spontaneous action.

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