There are less than two months to come to an end in 2019. Looking forward to the near future of 2019, the new horn has sounded, so what great development prospects will the aluminum alloy doors and windows enterprises have in the new year?
In 2019, the development of aluminum alloy doors and windows enterprises has sounded a new horn
1. New market positioning, industry reshuffle is inevitable
The integration of aluminum alloy doors and windows industry in 2019 must be the general trend. It is true that 2019 is bound to be a year full of difficulties. Many aluminum alloy door and window enterprises and dealers are so confused that they can't find the direction to break through the encirclement. In addition, the new generation of consumers will gradually turn their attention to the mobile terminal, and their awareness and demand for aluminum alloy doors and windows brands will naturally increase. The traditional business model will be extremely difficult to survive here.
2. High end positioning of aluminum alloy doors and windows will attract much attention
Consumers have higher and higher demand and expectation for high-end aluminum alloy doors and windows products. In 2019, the antenna of high-end aluminum alloy doors and windows products has extended to many consumers. With the coming of 2019, the future aluminum alloy doors and windows market will gradually gather in the high-end direction, and the sales volume and sales speed of high-end brand aluminum alloy doors and windows products will also develop steadily and rapidly.
3. The demand for personalized customization is becoming more and more obvious
In 2019, the home furnishing market is in a downturn, but the personalized customization industry has made a "new world". It's also a big way forward in 2019. As for the future market share in 2019 will continue to increase, it is also certain that the market potential of personalized customized home is unlimited.
4. The establishment of service value system will improve the loopholes of aluminum alloy doors and windows industry
In 2019, many aluminum alloy doors and windows enterprises pay high attention to the brand and differentiated development of doors and windows. This development trend will not be extinguished in 2019, but will continue to develop rapidly. In the market of aluminum alloy doors and windows industry with serious homogenization of products, if we want to distinguish the differences between enterprises successfully, service should be a value point. With the increasing demand for offline services of the Internet, aluminum alloy doors and windows enterprises pay more and more attention to the service system, and each company strives to promote the sales volume of products with services.
5. Promotion activities should develop in a rational direction
The appearance of sales promotion seems to be a "lifesaving straw" that can drive the door and window industry forward. However, with the increasing rationality of consumers, the traditional promotion methods have been unable to find the purchasing power. In this regard, rational promotion activities will be "awakened" again. Aluminum alloy door and window enterprises and dealers must be more rational in dealing with the subtle changes of the market and consumers, and promote the development of the cause with rational thinking.
6. The competition for e-commerce will become more intense
The impact of Internet on aluminum alloy doors and windows industry is undoubtedly huge. Although the current e-commerce mode of aluminum alloy doors and windows industry still has many imperfections, there are still many aluminum alloy doors and windows enterprises stumble into the e-commerce field, hoping to realize the dream of turning the war situation around through the "magic power" network. But in the near future in 2019, the diversification of business sales channels is bound to be only a small part of traditional e-commerce marketing. More in-depth analysis of aluminum alloy sales strategy for the development of enterprises.