In the network age, people's reading habits have changed from computers to mobile devices, such as mobile phones, tablets, etc. Therefore, many aluminum alloy door and window manufacturers are considering: "can door and window manufacturers and doors and windows join the network to try to operate?" The answer is absolutely yes. In the new era of the 21st century, the door and window franchise can not only develop in the direction of network publicity, but also need to focus on the development of the network direction and understand the customers' shopping psychology. Only in this new era can they better grasp the consumption habits of customers, meet the needs of customers and promote the transaction.
1: Network customers can be converted into real customer orders
Nowadays, the o2o model has been gradually popularized in the consumption mode of doors and windows, that is, the owners search for their own suitable aluminum alloy doors and windows products through the Internet, and then go to the local door and window franchise stores to experience and purchase directly. The popularity of 020 mode in the door and window industry will certainly promote the interactive development of online and offline brand official website and aluminum alloy doors and windows franchise stores. At the same time, door and window manufacturers can do a good job in the positioning of customer demand groups on the network, fully investigate and understand the demand intention of current consumer groups through network channels, so as to lay a solid foundation for the customer source development of offline aluminum alloy doors and windows franchise stores.
2: Aluminum alloy doors and windows franchisees should be able to use the network to expand brand awareness
020 mode affects every aspect of people's life, as well as in the customization of doors and windows. The way people know about the products is no longer as keen on shopping around, but like to search the relevant aluminum alloy doors and windows brand information on the Internet and get to know the relevant information through the personal relationship. Therefore, in the case of difficult to develop personal relationships, the door and window franchisees can consider expanding network channels to increase the exposure and popularity of the brand of doors and windows, so as to attract customers to come to understand.