In the face of the dazzling Internet information age, every aluminum alloy door and window dealer does not want to miss the opportunity, and it is more easily grasped than the Internet, e-commerce, o2o, etc. If you want to become a "trendsetter" in this wave, how can you do without a good product? However, the reality is that the products of mass price are "piled up in traffic jam", with similar positioning, similar policies and similar little differences. In this case, dealers of aluminum alloy doors and windows do not have no demand for selection, but do not know how to choose. In view of this situation, small series of aluminum alloy doors and windows dealers how to choose products to give the following suggestions. Profit guarantee
Nowadays, many aluminum alloy doors and windows products are facing the dilemma of sales volume and transparent profit. For aluminum alloy door and window dealers, such chicken rib products need to be abandoned sooner or later. What kind of product profit can be guaranteed? First, the price of new products on the market is not transparent, and will not form upside down, so the profit is relatively stable; second, the development products of well-known aluminum alloy doors and windows brand endorsement, because the well-known aluminum alloy door and window brand endorsement can increase the product premium, the same opaque price also gives higher profit space. Youzhiya aluminum alloy doors and windows · Angel series is such a high profit aluminum alloy door and window product. The retail price is 370 ~ 500 yuan / m3, and the profit is 40% - 50%. Brand support
Excellent aluminum alloy doors and windows brand is also the guarantee of quality. Aluminum alloy doors and windows dealers in the choice of products, naturally choose a high visibility, consumer recognized brand, so in the early stage of opening the market will be much less resistance. Powerful dealers of aluminum alloy doors and windows can naturally choose the products of the first square array of well-known aluminum alloy doors and windows brands. The relatively small-scale dealers can consider the products of the second square array of well-known aluminum alloy doors and windows brands. The requirements of these products for dealers are slightly lower, the amount of money paid and the amount of tasks are also sufficient, and the policies are more favorable. At the same time, the products of the second matrix also have well-known aluminum alloy doors and windows brand endorsement, low level of competition, suitable for small and medium-sized business companies. For example, the youzhiya aluminum alloy doors and windows · mengge series, which was launched in July 2019, takes youzhiya as the brand endorsement, combines the design with the hobby level of the post-80s and 90s, and adopts high-tech collage, which has won praise from many dealers at one stroke. Investigation of model market
Before choosing products, dealers must not be afraid of trouble. Field investigation is very important. After getting in touch with the manufacturer, go to the model or mature market for investigation to see whether the price system of the product is maintained well, how the agent of the product evaluates the service of the manufacturer, whether the manufacturer corrects the behavior of fleeing goods and disorderly price, and whether the support for distributors and terminals is in place. Operation ideas of manufacturers
If the operation idea of the manufacturer is more mature and coincides with the dealer, then the product operation will get twice the result with half the effort. The operation ideas of the manufacturer mainly include the following aspects: first, advertising. If the manufacturer's early publicity investment is in place, then the distributor will be more likely to open the reputation of consumers in the product introduction period. Second, the channel layout, whether the product channel is consistent with the existing channel of dealers is also very important. Third, promotion policies and promotion activities are often carried out frequently, and the support of manufacturers is very important.